Muffin range for CSM Bakery Solutions

Perfect for an ‘on the go’ snack, the muffins are made using free-range eggs, non-hydro fats and natural flavours and contain no preservatives or artificial colours.

Lisa Boswell, trade marketing manager at CSM Bakery Solutions, said: “Muffins appeal to all age ranges and are an easy way to draw in new customers, and increase the spend of existing ones. We conducted a European U&A study this year and found that almost half of consumers prefer a filled muffin, with 32% opting for a fruit filling and 34% opting for chocolate.”

www.csmbakerysolutions.com/

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